What is data decay? In essence, it is good data gone bad. Inaccurate, outdated, incomplete, or irrelevant information that leads to misguided decisions and inefficiencies in operations. In our digital world, where connections are made with the click of a button, the value of having the right contact data can’t be overstated. One of the […]
Understanding Bulk Phone Validation: Essential for Business Communication Imagine launching a major campaign and facing outdated or incorrect phone numbers. This scenario underscores the importance of bulk phone validation. It’s not just a technical necessity; it’s vital for effective communication. Accurate phone numbers are crucial in today’s business world. Using a phone verification tool, companies
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The Two Times Data Quality is Important #1 – Data Quality is Important at the Point of Creation In the information age, one of the biggest concerns companies face, large and small, is the issue of data quality. It’s no secret that bad data can have far-reaching ramifications, be they minor inconveniences or costly disruptions.
1-10-100 Rule – The Cost of Doing Nothing The 1-10-100 rule was developed by George Labovitz and Yu Sang Chang in 1992 and is widely used to describe efficiency. The rule is relevant to many business and personal situations as long as they involve data quality and the cost of correction. Customers and prospective customers are your business’s bedrock; ensuring
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